Cookie policy
Last updated on October 10, 2026
By using prado's website (hereinafter the 'website'), you acknowledge that you have read and fully, unconditionally, and explicitly agree to this cookie policy ('cookie policy').
During your use, cookies are automatically downloaded onto your computer, mobile device, or any other device you use to access the website.
Since cookies may contain personal data, this cookie policy should be read in conjunction with the privacy policy. The privacy policy is available here.
1. What is a cookie?
Cookies are small text and numerical files that are placed on a user's device while browsing the internet. They collect information about visits and can provide a personalized user experience.
There are two types of cookies:
- Session cookies: temporary cookies that expire once the browser is closed.
- Persistent cookies: remain stored until a predetermined expiration date and help websites remember user settings.
2. Which cookies does prado use and why?
There are different types of cookies, depending on their purpose, origin, and duration. prado uses both functional and non-functional cookies.
Functional cookies
These cookies are essential for the operation and security of the website. They ensure that the website functions correctly and are necessary for a good user experience.
These cookies are placed without your consent, as they are required for prado's legitimate interest.
| Name | Provider | Purpose | Retention | Party |
|---|---|---|---|---|
| _secure_session_id | Shopify | Maintains the browsing and checkout session | 24 hours | First-party |
| secure_customer_sig | Shopify | Keeps a signed-in customer authenticated | 1 year | First-party |
| cart, cart_ts, cart_sig, cart_ver | Shopify | Stores the contents of the shopping cart | 2 weeks | First-party |
| localization | Shopify | Stores the selected country and language | 1 year | First-party |
| keep_alive | Shopify | Retains the visitor's region across sessions | 30 minutes | First-party |
| _tracking_consent | Shopify | Stores tracking preferences | 1 year | First-party |
| CookieConsent | Cookiebot | Stores your cookie consent preferences | 1 year | First-party |
| cf_clearance | Cloudflare | Security and bot protection | 1 year | Third-party |
Non-functional cookies
These cookies are used for analytical and commercial purposes. They may originate from prado or third parties. Your prior consent is required to place these cookies.
Analytical
| Name | Provider | Purpose | Retention | Party |
|---|---|---|---|---|
| __cvg_session, __cvg_sid | Converge | Measuring website sessions and conversions | Session | First-party |
| __cvg_uid | Converge | Recognizing returning visitors for measurement | 13 months | First-party |
| _shopify_y, _shopify_s | Shopify | Shopify analytics on visits and sessions | 1 year / 30 minutes | First-party |
| _ga, _ga_* | Google Analytics | Analyzing website traffic and behavior | 13 months | Third-party |
| FPID, FPGSID, FPLC | Google Analytics | First-party measurement of visits and sessions | 13 months / session | First-party |
| _hjSession_*, _hjSessionUser_* | Hotjar | Analyzing user behavior and website interaction | 30 minutes / 1 year | Third-party |
| _clck, _clsk, MUID | Microsoft Clarity | Session recording and heatmaps | 1 year / 1 day / 13 months | Third-party |
| sbjs_current, sbjs_first, sbjs_session, sbjs_udata, sbjs_migrations | Sourcebuster | Recording the traffic source of your visit | Session | First-party |
Marketing
| Name | Provider | Purpose | Retention | Party |
|---|---|---|---|---|
| _gcl_au, _gcl_aw, _gcl_gs | Google Ads | Measuring ad performance and conversions | 3 months | Third-party |
| IDE, DSID | Google DoubleClick | Ad targeting and retargeting | 13 months / 2 weeks | Third-party |
| _fbp | Meta | Measuring ad performance and retargeting | 3 months | Third-party |
| _uetvid | Microsoft Bing | Measuring ad performance and retargeting | 13 months | Third-party |
| _pin_aem, _pin_unauth, _derived_epik | Measuring ad performance and retargeting | 1 year | Third-party | |
| _rdt_uuid | Measuring ad performance and retargeting | 3 months | Third-party | |
| _ttp, ttwid, odin_tt, tt_chain_token, ttcsid, ttcsid_*, _tt_enable_cookie | TikTok | Measuring ad performance and retargeting | 3 to 11 months | Third-party |
| __kla_id, __kla_session | Klaviyo | Recognizing subscribers for email marketing | 13 months / session | Third-party |
| _reb2bref, _reb2buid | RB2B | Identifying visitors for marketing communications | 7 days / 11 months | Third-party |
| _lc2_fpi | Leadinfo | Identifying visiting companies | 13 months | Third-party |
| _li_ss | LiveIntent | Identity resolution for advertising | 13 months | Third-party |
| intercom-id-*, intercom-session-*, intercom-device-id-* | Intercom | Live chat and customer support | 7 days to 9 months | Third-party |
prado does not use cookies for any other purposes or share them with third parties without your consent.
If you view the website with buttons such as 'share' or 'like' from social networks (Facebook, LinkedIn), your browser connects to the servers of these networks. Please refer to their privacy policies for more information.
3. How can I manage cookies?
You can manage your cookie preferences via the cookie banner on your first visit or later via your browser settings.
You can also disable cookies entirely through your browser settings. Note: this may affect the functionality of the website.
4. Contact
For further information about our cookie policy, you can contact us at hello@prado.com.
Refer to our privacy policy for more details about your rights and the processing of your personal data.
Contact person: Jules Muylaert
Email: jules.muylaert@prado.com